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Amulette de Cartier

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Amulette de Cartier.

The grand story of one of the best jewelry houses of all time began with a small private studio in Paris. Louis-Francois Cartier bought it from his teacher Adolphe Picard in 1847 to work on the orders of private customers. The reign of Napoleon III, who sought after the era of wars and unrest to return to Paris grandeur. Balls, receptions and feasts make the secular and courtly life is vibrant and diverse, and it contributes to the expansion of the jewelry business. Cartier is booming thanks to the patronage of Princess Mathilde, a cousin of Emperor Napoleon I. and nieces favored by jewelers and brilliant Empress Eugenie, who invites his silver service.

Pierre Cartier when traveling in Russia Jacques travels from London to the Gulf countries in search of fine pearls. He also travels to India and convinces many maharajas replace the rim of his multicolored gems on the platinum produced in the studios in London and Paris on the thumbnail map. In Paris, Louis generates clientele from among Russian aristocrats and organizes many visits and exhibitions in St. Petersburg. Through the use of platinum, he revived and perfected the style of «Guirlande», popular in the era of Louis XVI. For the revival of this revolutionary technology it took 50 years of research and experiments.

Thus, the third generation of the dynasty card becomes the most famous jewelers in the world. The Prince of Wales, later King Edward VII, called Cartier «jeweler of kings, the king of jewelers”. This is no exaggeration, because in this time of Cartier receives orders from the representatives of monarchical courts of Britain, France, Spain, Portugal, Russia, Thailand, Greece, Serbia, Belgium, Italy, Romania, Egypt and Albania. This phrase has become a kind of unofficial motto of the jewelry house. So now all the major exhibition called “card collection.”

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